When art and technology collide - The rise of a new generation of the evolved Aura
Ignite the space with new era digital creation
HONG KONG, Aug. 8, 2019 /PRNewswire/ -- With the flourishing of multimedia, artistic audiences are craving a new canvas and artists are longing for novel mediums for creative expression. While oil paints and acrylic continue to possess an irreplaceable sense of Aura, digital canvases unleash another possibility. Art is expanding to encompass pixels, lights and sounds; three-dimensional graphics can now be distributed, projected and viewed across devices. How about we start seeing two-dimensional and digital art, not as juxtaposition, but as different forms of arts thriving? Having inspired by this idea, Cyberport and Niio together present "Esports Digital Arts Prizes 2019".
Cyberport x Niio "Esports Digital Arts Prizes 2019"
The pioneer of Hong Kong's esports and digital entertainment development, Cyberport joins hands with Niio, the premium platform for new media art, trusted by leading artists, galleries, collectors and curators, to present the "Esports Digital Art Prizes 2019". The winner will be awarded USD $5,000 and a Niio 4K Art Player, and will be invited to Hong Kong to attend the award ceremony. The Jury team consists of five digital tech and renowned art world professionals.
Shortlisted artworks will be exhibited at Cyberport campus, in which Hong Kong's largest esports designated venue is located. The newly-launched venue is well-equipped with large display panels for live stream broadcasts. During the exhibition, screens at Cyberport campus will turn into top-tier digital canvases to showcase innovative artworks of excellence from all over the world.
The possibility of New Media Arts in the digital era
Looking behind the computer screens and digital canvases, eye sketching, colouring, narrative developing, animating and all types of creative inputs representing a complex effort that shall not be defied by the art community.
Inviting to artists and illustrators from various industries and institutions, such as professional animators, designers in the Esports industry and new media producers, "Esports Digital Arts Prizes 2019" is a coveted opportunity to open up a discussion about the ambiguity, possibility and prospects of the arts.
Niio - Premium Global Platform for Digital Arts
Further explained by Niio Co-founder, Rob Anders, Niio's comprehensive technology ecosystem, dedicated to the digital medium, is a compelling community-building platform and tool for the art community, "Niio is delighted, in partnership with Cyberport, to enhance one of the world's most important hubs for esports with curated digital artworks. We are excited about broadening our audience to one of the fastest growing industries in the digital world - Esports. The digital medium is not only the most relevant for our generation, but enables extraordinary access to the arts. With the Niio platform, we hope to inspire the broadest audiences everywhere."
Cyberport - ideal place for interactive and digital art exhibitions
Mr Eric Chan, Chief Public Mission Officer of Cyberport, said, "Cyberport is committed to becoming a hot spot for esports and digital entertainment in Hong Kong. In addition to providing a platform for artists around the world to create and display their works, the competition also connects digital arts to the world of esports and gaming, and provides diversified opportunities for young people. At the same time, it shows the versatility of Cyberport's esports venue as being not only a perfect venue for esports competitions, but also an ideal platform for presenting digital art and holding interactive technology and art exhibitions."
Application to "Esports Digital Arts Prizes 2019"
Niio is delighted to announce that the Award is very welcomed by artists around the world from multiple countries since the beginning. "Esports Digital Art Prizes 2019" is currently calling for last round entries. Participants are required to create an original video or animation (10 minutes or less) inspired by the esports culture. Artworks must be submitted in Full HD or Ultra HD format through the platform of Niio. Due to popular requests, application has been extended and will be closed on 12th August, 2019 (Monday).
For more information and artworks submission, please visit:
Niio is the premium global platform for digital art, providing seamless access to a significant, curated catalog of video and new media art which is experienced across physical spaces on any type of screen or digital canvas. To experience the art, Niio offers a subscription service to access pre-curated, rotating collections of high quality works. There are also catalogs of limited edition works, available for purchase.
Niio is trusted by a Top Tier community of artists, galleries, curators and collectors from around the world, who use Niio's Art Management patented technology tools to store and share, publish & showcase, distribute & professionally display their works.
Today, Niio hosts over 10,000 artworks, is used by 2,000 established artists, galleries, and institutions from over 52 countries, and has a global network of art advisors and hardware partners that enable local installation, service and support. Niio was founded by Rob Anders and Oren Moshe to reach and inspire people everywhere - through meaningful, thought-provoking, art experiences. Niio is HQ'd in Tel Aviv with presence in the US and Hong Kong.
Cyberport is an innovative digital community with over 1,300 technology companies. It is managed by Hong Kong Cyberport Management Company Limited, which is wholly owned by the Hong Kong SAR Government. With the vision to become a main force in developing the digital tech industry as a key economic driver of Hong Kong, Cyberport is committed to nurturing youth, startups and entrepreneurs to grow in the digital industry by connecting them to strategic partners and investors, driving collaboration with local and international business partners to create new opportunities, and accelerating digital adoption amongst corporates and SMEs. Cyberport focuses on building five key clusters of digital tech, namely esports/digital entertainment, FinTech, AI/big data, smart city/smart living, and blockchain and cybersecurity solutions, to foster the development of Hong Kong into a "Smart City". With a committed team of professionals providing all- rounded value-added services to support our digital community and an array of state-of-the-art tech facilities, Cyberport is the flagship for Hong Kong's digital tech industry.
For more information, please visit www.cyberport.hk
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