Porsche Korea Co-hosts the ‘Porsche Gran Turismo Cup Asia Pacific’

Published : Wednesday, August 25, 2021, 9:59 am
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Porsche Korea (Holger Gerrmann, CEO of Porsche Korea Ltd.) announced on the 25th that Porsche Gran Turismo Cup Asia Pacific, a new E-sports event, will be held jointly with 11 countries and regions, including Japan, Taiwan, Singapore, and Thailand.

The Porsche Gran Turismo Cup Asia Pacific will be played in Gran Turismo Sport, a game designed for Sony Interactive Entertainment’s PlayStation®41 console. The tournament is open to participants from markets of Korea, Japan, and Southeast Asia including Taiwan, Singapore, and more, who will collect points across five qualifying rounds, each of which shall comprise two competition slots. The five top-scoring racers from each market will make it through to the next stage, with the ultimate winner receiving an all-expenses paid weekend in Tokyo, which will include a Porsche Experience Centre Tokyo experience and many more Porsche moments.

The qualifying race will be held at the most famous racing circuits around the globe, including the Circuit de la Sarthe from the 24 Hours of Le Mans, which is where Porsche won the most ever titles totaling 19 times, the Mount Panorama Circuit of the Bathurst 24 Hour race, and the Good-wood Motor Circuit, the location of the most famous classic car event in the world. Different cars will be used for each race, including the 919 Hybrid and 962 C for Le Mans, along with the 356 A, a famous model from the motor sports scene of the 1950s, meaning that drivers will need a wide range of skills to survive.

The ‘Porsche Gran Turismo Cup Asia Pacific’ will be officially sponsored by BOSE, a premium audio company, TAG Heuer, a Swiss luxury watchmaker, and HUGO BOSS, a German luxury fashion house. Detailed information such as the event schedule, overall standings, and etc. can be found on Porsche Korea’s official social media including Instagram and KakaoTalk Channel.

Porsche has organized E-sports events such as ‘Porsche SimRacing Trophy’, ‘Porsche E-sports Supercup’ and has formed independent E-Sports teams to participate in ’24 Hours of Le Mans Virtual 2020’ and ‘E-sports Days at IAA’, making it one of the forerunning automobile brands to engage in E-sports racing.
Porsche Korea has also signed a partnership with Nexon Co., Ltd. (CEO Lee Jung-hun) on December, 2020 to launch the ‘Taycan 4S’ as a new Kart in PC and mobile games based on ‘Kar-tRider’ IP (Intellectual Property), and held E-sports event ‘KartRider Rush Plus Super Match’, strengthening E-sports marketing campaigns in Korea.

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