This event prior to the game exhibition to be held in Shanghai New International Expo Center in China, "China Joy 2015", was prepared to introduce a new game to be exhibited in the event. Game to produce the major titles and the Chinese game company to be launched in China in this event and new games, was introduced.
Especially this time of the event, even though made possible the production of console products for domestic sale in Shanghai Free Trade Zone continued, At the same time that video game-related regulatory policy of the Chinese government was abolished, from industry officials It was event that has attracted high interest.
"Project Morpheus" was introduced first. Shuhei Yoshida of global studio president of Sony Computer Entertainment said "’project Morpheus’ had over 20 titles which were introduced through the E3 2015, and attracted interest to the user of all the world", and referred to as "the part of the critics said VR (virtual reality) platform is ‘lonely platform’ and talked that’s anti-social, but we were ready many elements for project Morpheus to reverse"
According to his description, User can enjoy together in one place to perform various role playing in the game to play a different role to the user otherwise the user wearing the Morpheus. Yoshida representative chasing the user that the user is not in the monster wearing a to introduce Morpheus a "Monster escape" of ‘The Playroom VR’, users who do not wear is, achieve the objective while fled to avoid the monsters Needed for the user, regardless of whether the wearer projects Morpheus announced that it has been able to share one fun together.
In the "China Joy 2015", "project Morpheus," "Summer Lesson" and "The Deep (The Deep)" in demo, ‘Sega feat Hatsune Miku project:. VR technology demonstration’, ‘The Playroom (VR monster escape)’ space is provided which can be seen to experience the like.
In addition in the event of this day, 40 games for PS4 such as ‘F1 2015’ of Code Masters, ‘Ride’ of Milestone srl, ‘Toukiden: Kiwami’ of Koei Tecmo Games, and 13 games for PS Vita such ans ‘The Legend of Heroes: Trails in the Sky FC Evolution’ of Nihon Falcom, ‘Sword Art Online - Lost Song –‘ of Namco Bandai Entertainment would be ready at SCESH booth of China Joy 2015
In particular, Many games of China develop company was announced and get cheered from participants. Takehito Soeda, president of SCESH emphasized either 70 or more games were now have been developed, or in development. and revealed games such as ‘King of Wushu" of Snail games, "KOI (carp)," "Combo Steel ' 'Fantablade' 'Phantom Blade: Mirage
Perfect World revealed collaboration with overseas development company, announced such as "Knights of Valour" of International Games System and ‘War frame’ of digital Extreme's.
Special guests cheered the movements of SCESH and Chinese users.
Yoshinori Ono, producer of ‘Street Fighter V’ said He needs to cheers of user for renew of ‘Street Fighter’, and hope to cheer Shanghai fanals of Capcom Tour, August 1. Naoki Tanaka, producer of "Final Fantasy XIV" thanked to Shanda and SCESH for Chinese version of "Final Fantasy XIV Heaven Sword"
Sejung Kim, CEO of Blueside introduced the new play-based video of "Kingdom Under Fire II", and pointed that is able to enjoy the same play the video directly through the actual play, Chris Whiteside PD of Red 5 Studios said it would provide more new play experience using the PS4 edition of the ‘Firefall’
in the end of the event, the World Premier of JoyCity’s new basketball game ‘Freestyle 3 ON 3’ revealed. It said ‘Freestyle 3 ON 3’ has been able to enjoy the PS4 also fun street basketball through a teaser video, which the game has high popularity in China, ‘Freestyle’.
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