Hollyhock – a flower that smells of the Polish summer
"LOT Polish Airlines is a proud ambassador of Poland around the world. The partnership with LANCERTO in creating new uniform accessories is another example of our commitment to promoting modern Polish design while remaining faithful to tradition. Every day, our crews, ensuring the safety and comfort of LOT passengers, reach over 100 airports all around the world. We want the hollyhock, a flower associated with Polish art, to become the new hallmark of our hospitality and professionalism," says Izabela Leszczyńska, Director of the Product Development and Customer Experience Department at LOT Polish Airlines.
The floral motif on men’s pocket squares will be supplemented by ties in appropriately chosen shades of navy blue and red. LANCERTO designers did not forget the most important symbol of LOT – the crane, which has accompanied the company since it was founded 95 years ago. The symbol of luck and longevity, designed by Tadeusz Lucjan Gronowski, continues to subtly accompany the accessories worn by the cabin and ground crew.
From now on, female flight attendants will be wearing white scarves with red hollyhocks and a navy blue trimming, while female purser will be wearing versions with a navy blue background and red flowers with a red trimming. The ground crew, in turn, will be wearing white scarves with red flowers and red edges. The new pocket squares for male cabin and ground crew feature similar designs. The male flight attendants’ ties, in navy blue characteristic of LOT, are adorned with a print of small red cranes, while the male pursers’ ties will be red with a print of navy blue cranes. The male ground crew, in turn, will be wearing red ties with a single crane symbol.
"LANCERTO is a Polish fashion brand, therefore we are all the more proud to have been able to design and supply a collection of accessories for the cabin and ground crew of LOT Polish Airlines. Each year, we offer several hundred designs of clothing and accessories for women and men in our stationary stores and online shop. However, the project of cooperation with LOT Polish Airlines is special, as for its needs we have proposed a unique design, dedicated only to our partner. It's a great honour to be able to accompany the crew in their daily work on several continents, and thus fulfil the role of a promoter of Polish design, style and quality," says Michał Grochala, Brand Manager of LANCERTO.
LOT Polish Airlines – Promoter of Culture and Art
Additionally, the Polish carrier collaborates with many cultural institutions, such as the Warsaw Uprising Museum and the POLIN Museum of the History of Polish Jews. In 2024, LOT became the official carrier of the 19th Chopin Competition, one of the most important musical events in the world, as well as the title partner of this year’s Summer Cinema organized by Kinoteka in Warsaw.
On a daily basis, passengers can find a selection of the most interesting travel and cultural recommendations in the monthly magazine entitled “Kaleidoscope”, celebrating its 45th anniversary this year. Onboard the Boeing 787 Dreamliner aircraft and selected Boeing 737s, passengers can enjoy an in-flight entertainment system providing a rich library of films, TV series and music.
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