Giftify, Inc. (NASDAQ: GIFT) (the “Company”), the owner and operator of CardCash.com and Restaurant.com, and a leader in the incentives and rewards industry, today announced the successful enterprise-wide deployment of artificial intelligence (AI) solutions. Initial results from this deployment demonstrate substantial operational efficiencies and cost reductions, while establishing a scalable foundation for enhanced customer engagement and sustainable growth.
The Company’s Marketing and Sales teams have implemented advanced AI models, resulting in optimized email and social media marketing campaigns delivering improved ROI at reduced operational costs. The AI-driven sales outreach has strengthened customer relationship management leading to increased conversion rates, and improved operational efficiency.
The Company's proprietary AI-powered customer service platform has achieved:
40% reduction in response times
20% decrease in support-related email volume
Measurable improvements in customer satisfaction metrics
Enhanced team productivity and resource allocation
"Our strategic AI implementation represents a fundamental advancement in our operational capabilities," said Ketan Thakker, CEO of Giftify, Inc. “These solutions are delivering measurable improvements in efficiency and customer engagement, positioning us to create sustained value for our users, partners, and shareholders."
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